About Stitzlein Studio

We worked with Steve Jobs to define Apple’s photography and packaging standards, with Michelle Obama to launch her Let’s Move program for healthy schools, designed iconic identities for Netflix, Nike Flyknit, dwell magazine and Mac OS X, built a global design studio at Google, and created campaigns that made the Nike Free the world’s best selling shoe, period.

Team portraits

Stitzlein Studio

We create timeless and inspiring identities, typefaces and design systems for emerging industry leaders.

We work closely with emerging industry leaders to bring their culture and products to life through expressive identities and beautiful experiences. Our goal is to create a profound connection between you and your audience through thoughtful, memorable and inspiring design.

Stitzlein Studio is led by creative directors Joe and Leslie Stitzlein. We bring over 20 years of experience working on both the client and the agency side at companies such as Nike, Google, Pentagram, Landor, SYPartners and Chronicle Books. We started our studio to share what we’ve learned at these iconic companies with our clients.

Our work has been featured in Adweek, the AIGA annual, the Annual of the Type Director’s Club, Atlantic Cities, the Annual of the AIA, Behance, Under Consideration, fastcodesign.com and at Cannes, amongst others.

Flyknit hero image Michelle Obama

How we work

SGI showcase Anchorage home page

Our approach

Tactile detail Event poster


  • Fast Company logo
  • Atlantic logo
  • AdWeek logo
  • Cannes logo
  • AIA logo
  • AIGA logo
  • TDC logo
  • Wikipedia logo

Stitzlein Studio in the news

The new Cloudera brand identity featured on GD USA
Must Data Science Brands Be Boring?
Nike Camp Victory featured in AdWeek
Nike Glimpses the Future With Stunning Interactive Camp Victory
Stitzlein Studio featured on Tech Crunch as a verified expert brand designer
Verified Expert Brand Designer: Stitzlein Studio
Interview with Joe Stitzlein on the Brand Einstein podcast
Listen on iTunes