To capture the benefits of a decentralized, agile storage system Seal asked us to create a beautiful icon that captures the power and fluidity of their ground-breaking platform.
We started by studying how seals move. On land, they are comically slow and ponderous, often associated with circuses.
However, when swimming underwater, they move like lions; hunting and pivoting at incredible speeds to catch their prey. The fluidity and grace of seals when they hunt is a beautiful metaphor for the hidden benefits of decentralized networks like crypto and blockchain.
Like blockchain itself, you have to go below the surface to see seals come to life.